Project Process

Together, we can create amazing experiences.

Keisha laughing and talking with a client

Realizing your vision

I collaborate with a variety of clients and some may have never embarked on a digital design project.  These clients weren’t sure where to start or what to expect.

To help them out, I outlined my web design project process. Now you can get an idea of what to expect when we work together.

When we team up

1. Introduction

Every client project starts with a complimentary consultation video call. This video call makes it easier for you and I to get to know each other.

On the call we:

  • Discuss all the details of your project, outline  goals, and estimate project time frame.

2. Project Setup

I send a follow up email outlining what we discussed after our initial call. When you’re ready to get started, I’ll send you info about your project.

This phase includes:

  • A project contract is sent to you and you’re invited to my work management tool*

3. Project Kickoff

We’ll start outlining keys details and design possibilities to get a starting point for the design.

This phase includes:

  • We review your materials and discuss possible design solutions

4. Design

We work on your design through an iterative process to get us to the final refined design.

This phase includes:

  • Design is presented and then goes through the revision process
  • Design is finalized for development

5. Development

I start developing your new design, while you start to plan how to promote the launch of your website. I send you updates along the way until your site is complete.

This phase includes:

  • Your new design is developed on a test site to avoid any conflicts with your current site
  • I transfer your new design to your site along with instructions
  • I offer content entry services if you need help adding in more of your site’s content

6. Launch!

I assist you with any last minute things that need to get done and follow up with you after launch to make sure everything is still going well.

This phase includes:

  • You start enjoying your new site and contact me if there’s any issue 

Frequently Asked Questions

I take a 50% non-refundable deposit at the start of our project. This deposit symbolizes mutual commitment to the project ahead. Projects valued less than $750 require the remaining 50% be paid before any final files are handed over. If your project is valued over $750, 25% of the contracted price is collected at a predetermined midpoint, and the remaining 25% is due before any final files are handed over.

Clients that pay for services over $750 (excluding monthly support plans and hourly consultation) in full prior to the start of the project will receive a 10% discount.

I enjoy partnering with those who understand the value good design affords us all.  I’m located in Connecticut and work with many area businesses. The majority of my clients are located in other parts of the US, as well as internationally. 

Depending on the scope of your project, it may be able to be completed in 6-9 weeks. I’m generally booked up to a month in advance. Please get in touch to find out when we can get started.

It is my job to interpret your vision in a creative and concise way. That’s why we work together closely during the design phase of the project and really refine the design in those rounds of revision. If for some reason we can’t work out the design, I will gather the designs and other materials designed for you at that stage of completion and send them to you. I want my clients to have an amazing website or app, and give them the opportunity to be able to do that.

Absolutely! This is a key differentiator for the websites I produce. We work together to build a custom solution you’re able to manage. I offer website retainer packages if you feel more comfortable with me updating your site. Simply reach out for a consultation if you are interested in that add on service.

Hard-to-use websites or apps are ineffective. These both should be a tool to help convert visitors into customers or clients. Clean and organized design for your audience making it easier for them to find information, fill out forms, or make purchases. We can discover crucial design decisions that can lead to conversion by testing designs with a sample group of your target market.

Customer service and professional experience are the differences between what I provide and what you can find elsewhere. I consult my clients one-on-one to ensure a custom solution specifically tailored to fit their brand. Many of these other freelancers or platforms are cheaper because they might not include this level of service and consultancy.